Together with social media raises two new figures. Or at least two new ways of naming one of the most common behaviors in this environment. This is the Content Curators and Content Creators. First we will see a brief explanation:
Content Curator: would the user profile social network usually reads a lot and share a lot, either with Share option of Facebook, republishing on his wall, the publications of others he finds most interesting, or on Twitter doing Retweet of what better than read, just as in Pinterest, Linkedin, Instagram, Tumblr, etc.. These profiles are read first lot, then selected, with an initial filter and finally share the best selection. Hence the title of curator, because they care finally share content, helping to combat the current infoxication.
Thus, if we choose our top content properly curators to follow the topics that we prefer to be informed, we eat better information, more interesting and less time.
Content Creator: For that, the content curators share information someone should create it and that is where content creators has its place, are people with ability to write, take pictures or videos, providing original content to blogs and social networks. And this content thanks to the content curators, when quality, passes its filter and is shared and disseminated.
Statistics say that of all the users a vast majority just passively consume content, ie never arrives or create, or share. A minor portion of content curator acts filtering out others the best. And a minority are content creator and create new original content that are shared by content curators and consumed by users. In Internet and thanks to social media these proportions change and more people create and almost all or a very large share. But still, we can still see these behaviors clearly.
A defining our behavior in social media, we can choose one or the other profile, but at the professional level, it is interesting to understand the differences and benefits.
Create original and quality content on a frequent topic and is one of the most arduous tasks, but often has great rewards, because we get to to attract people interested creating a community around us, and obtain recommendations from other users who are like vote of confidence in the social economy.
On the other hand, the curators of content, without needing much creative work or composition, but much surveillance and information processing, can achieve much relevance as in many examples we can see, if you are able to generate a community around thanks to the information shared daily interest on a topic.
In my case, as far as possible, I have always considered that combined both aspects, but a while now, due to lack of time, I’m leaning more to the profile of creator only and I have little time to interact, and thus the growth of my followers has relaxed a little. But not so much for single post on my blog daily and throw to Twitter and Facebook updates, but rather because they can not interact with users what they should and I would like, or at least do it like I did before. In return, be sure that those who follow me now updated daily, so do not follow me which I share with others because I do not do almost, but by what they read on my blog or for me and my work.
I’m not saying this is ideal, if I find time, I love doing curator, and always the more the better, but like everyone I have to find the time.
What profile are you? Do you combine both? What results do you get?